This semester, students weren’t just learning about marketing. They were building businesses designed to solve real-world problems. Part of the curriculum for both the minor and MS program in Social Responsibility and Impact in Business, MKTG 3255/5255: Global Issues in Marketing for Social Impact, challenges students to think beyond traditional business models. Taught by Professor […]
Course Spotlight
MKTG 5100 Students Kick Off Semester with First In-Person Session in Hartford
This past weekend, students in MKTG 5100: Business Fundamentals for Social Impact came together for their first in-person class at the Global Business Learning Center in Hartford. Taught by Professor Mary Caravella, the course, described as an “MBA in one class,” is essentially a bootcamp that introduces essential business concepts, frameworks, and analytical tools to […]